Crawl 2026-07 · top 1M sites · observed, not inferred

The state of retargeting

7 technologies, 1,338 detected installs. Every figure below comes from loading the real page in a real browser during the July 2026 crawl — not from a survey, a panel, or an inference model.

Market share

Smarter Click40.8%
Blue33.0%
SharpSpring Ads12.0%
PebblePost7.4%
SteelHouse3.7%
Squadata2.6%
Cross Pixel0.5%

Share of detected installs within this category, top 1M sites.

How to cite this

Figures are from the HTTP Archive July 2026 crawl of the top 1,000,000 sites, analysed by Ansafi. HTTP Archive is an open Internet Archive project; the underlying data is public. Method at ansafi.com/methodology, known limits at ansafi.com/coverage.